Days of Our Lives is one of the longest-running scripted television programs in the world, airing nearly every weekday since November 8, 1965. The series is set in Illinois, in the fictional city of Salem, and primarily focuses on two groups – the Brady and the Horton families. The soap was given the title of "most daring drama" in the seventies, due to venturing into topics that other soaps of the era would not dare to cover.