Is That's Not Love coming back?

That's Not Love ended on September 5, 2025. The show aired its final episode on that date, concluding its run on the Tencent QQ web channel.

That's Not Love was a romance series that premiered in 2025. It told the story of Lu Huaifeng, the illegitimate son of the Lu family, who was hunted down and saved by Song Xia. The series explored themes of love, betrayal, and revenge as Lu Huaifeng kept Song Xia by his side while hiding the truth about her adoptive parents' murder. The plot involved complex family conflicts, a cover-up, and amnesia, culminating in dramatic confrontations and a tragic ending.

The show had a runtime of approximately two hours per episode and consisted of 68 episodes in total.