The Voice Brasil is a Brazilian reality talent show which premiered on TV Globo on 23 September 2012. Based on the original The Voice of Holland, and part of an international franchise created by Dutch television producer John de Mol. The original coaches for the first three seasons were Lulu Santos, Carlinhos Brown, Claudia Leitte and Daniel. Daniel departed after season three and was replaced by Michel Teló. The winner is entitled to a R$ 500,000 prize and a recording contract with Universal Music Group.