Real Madrid are one of the most successful football clubs in the world and most successful in Europe. Founded in 1902 as Madrid Football Club, the club has traditionally worn a white home kit since its inception. Real Madrid have won 71 trophies; a record 36 La Liga titles, 20 Copa del Rey, 13 Supercopa de EspaƱa, a Copa Eva Duarte and a CopA de la Liga. The club is the most followed football club on social media according to the CIES Football Observatory as of 2024. It was estimated to be worth $6.6 billion in 2024, making it the world's most valuable football club.